Snapfish by HP and Design Expert Genevieve Gorder to Showcase Home Décor Collection

on 11 11, 2011

Snapfish by HP and Design Expert Genevieve Gorder to Showcase Home Décor Collection

Snapfish by HP, the world’s No. 1 online personal publishing service, today kicked off a collaboration with renowned design expert Genevieve Gorder, host of “Dear Genevieve” and judge on “Design Star,” both on HGTV.

Gorder will serve as the spokeswoman for an exclusive Snapfish home décor collection, which will enable customers to bring personal touches into their homes in new ways.

The collection – which includes a variety of new product offerings from photo canvases to children’s room décor – will be available exclusively at www.snapfish.com/homedecor.

“Introducing home décor in our lineup of products enables us to offer the Snapfish member community the ability to extend the use of photos and images to create style and décor that is uniquely their own – in any room,” said Barry Herstein, chief marketing officer, Snapfish by HP. “Genevieve Gorder is a recognized expert in the design space and inspires creativity by offering useful tips and ideas that make customizing home décor a snap.”

Gorder’s design tips and recommendations will be available at www.snapfish.com/genevieve, and members are encouraged to leave feedback and questions for Gorder. Her tips will focus on:

Décor made easy
Kids’ rooms decorating ideas
Decorating on a budget
“To make a statement in your home, choose things that reflect you. There are great ways to show your style, such as photography, which can truly bring your home to life in a very personal way,” said Gorder. “Working with a creative and personal brand like Snapfish by HP is especially impactful for me as I love design and am excited to help inspire the Snapfish community with their home décor choices.”

In addition to her tips and recommendations, Gorder will host a video series on related home design topics for Snapfish members to enjoy.

Select home décor products include(1):

Framed photo canvases, including fine art canvases featuring gallery-quality printing canvas. Frames are available in three colors (black, chocolate and ash) and four sizes, including square, rectangle and panoramic. The canvases also can be used with more than half a million iconic images from the LIFE archives, available from $34.99.
Children’s wall décor, including Kidlandia poster maps to encourage children to use their imagination and personalize their world with colorful kingdoms, Flattenme posters that let children become superheroes or princesses or romp with dinosaurs with custom adventure backgrounds, and restickable photo growth charts from Paper Coterie to track children’s growth with a myriad of fun designs, available from $19.99.
Photo panels to showcase favorite photos on walls or tabletops, available from $14.99.
Posters are available in a variety of metallic finish prints, multiphoto designs and layouts – including collage and calendar collage – to customize rooms, available from $6.99.
Frames for displaying memorable photos around the house, including framed single photo posters, premium modern framed canvases and even digital photo frames, available from $16.99.
More information on Snapfish’s home décor collection and Genevieve Gorder’s videos and tips is available at www.snapfish.com/homedecor and www.snapfish.com/genevieve.

About Genevieve Gorder

Genevieve Gorder’s unmistakable style and enthusiasm have made her one of America’s favorite interior designers. A graduate of design from the School of Visual Arts, Gorder has worked in studios throughout Europe and New York City. Currently, Gorder designs for her series Dear Genevieve, judges on Design Star and hosts HGTV’s White House Christmas Special. Off air, Gorder and her studio design a line of rugs, accessories and bedding that is available nationwide.

Gorder’s work has been featured in many major publications and she has appeared numerous times on everything from Oprah & Nate Berkus to The View, Today and CNN. In addition, she writes a monthly column for Parents, where she provides answers to readers’ design dilemmas.

Gorder resides in Manhattan with her daughter, where she runs her own production company, Two Birds.

About HP

HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world’s largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure at the convergence of the cloud and connectivity, creating seamless, secure, context-aware experiences for a connected world. More information about HP (NYSE: HPQ) is available at http://www.hp.com.

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